Nike will cut approximately 1,400 roles in global operations, with the majority in technology areas, as the apparel and footwear brand seeks to focus on two strategically important tech hubs — the Philip H. Knight Campus in Beaverton, Ore. and the Nike India Technology Center — as well as streamlining key sourcing, supply chain and manufacturing operations.
It’s all part of “deliberate moves to build a leaner, faster, more connected technology organization,” said Venkatesh Alagirisamy, EVP and COO of Nike in a statement. The moves are part of the Nike “Win Now” strategy; executives provided a progress report on the initiative in December 2025.
“Over the coming months, we will continue evolving global operations to better serve athletes and the business with more speed, simplicity and precision,” Alagirisamy added. “Some of that work is happening now and more will continue over time as we align our teams, capabilities and footprint to the future needs of the company.”
In addition to sharpening its focus on the two tech hubs in Oregon and India, Nike also plans to:
- Modernize how work gets done across Nike’s Air Manufacturing Innovation (Air MI) facilities in Beaverton, Ore., St. Louis and Vietnam by increasing resiliency, streamlining processes and adjusting staffing to match the needs of the business;
- Move some Converse Footwear Manufacturing and Engineering resources closer to Nike factory partners, helping enable stronger real-time collaboration; and
- Position materials work closer to Nike’s footwear and apparel supply chain teams, strengthening how the company operates from raw materials through finished product.
In March 2026 Nike reported results for its Q3 2026, which ended Feb. 28, 2026: revenues of $11.3 billion were flat compared to the same period the previous year and down 3% on a currency-neutral basis. Nike launched its partnership with Kim Kardashian’s Skims in September 2025 after delaying the launch due to production challenges.
