Traffic counting solutions can help retailers understand how many consumers visit a store throughout the day, week or even month, providing them with detailed intelligence to improve staffing and the overall in-store experience.
CountWise has added NET-Count, a traffic intelligence device, to its suite of Shape Recognition Technology (SRT) solutions. NET-Count combines shape recognition with motion detection and tracking to count in-store customer traffic with 95% accuracy.
One central NET-Count video processing device can monitor up to four entrances or zones in a store, reducing the solution’s costs and producing a plethora of real-time traffic data. The product distinguishes counting for adults, children and carts.
NET-Count does not require hosting or ongoing processing and reporting charges, so the retailer has access to data at all times.
More than 55,000 locations worldwide tout the NET-Count technology, including Allen Edmonds, Bentley, Cartier, Forever 21, Gucci, Harry Winston, Havertys, HBC, Helzberg Diamonds, Lord & Taylor, Tesco, Tiffany & Co. and Tory Burch.
