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Dan Surtees Executive ViewPoints promotions XCCommerce

Are Coupons Still Relevant in an Increasingly Digital World?

Digital transformation is a critical initiative for retailers to maintain a competitive edge, forcing retailers to review and…

Executive Viewpoints June 11
Cam Sivesind Executive ViewPoints LeadsRx traffic

Leveraging Marketing Attribution for Both Ecommerce and In-Store Foot Traffic

Just because ecommerce has become reasonably ubiquitous does not mean that in-store retail shopping is dead. In many…

Executive Viewpoints June 11
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Brands Build Communities with Facebook Livestreaming by Stressing Real-Time Aspects

Live shopping is still a young medium, but retailers and social media platforms alike already are taking advantage…

Features June 11
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NRF Revises 2021 Sales Forecast to Top $4.44 Trillion, but Growth Could Cool in H2

Retail sales for 2021 are now expected to grow between 10.5% to 13.5%, reaching more than $4.44 trillion,…

News June 10
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What’s Next for GameStop? Reinventing Itself as a Tech-Focused Ecommerce Company

Earlier this year, the GameStop stock drama dominated just about every media outlet with an irresistible David vs.…

News June 10
caastle rentals solution spotlight

CaaStle Helps Retailers Launch Rent-to-Own Services

B2B rental technology platform CaaStle has launched BORROW, designed to help retail brands offer a transactional rental experience…

News June 10
Amazon feedvisor marketing solution spotlight

Feedvisor Gives Retailers Tools to Optimize Their Amazon Marketing

AI-driven optimization and intelligence platform Feedvisor has launched its advanced Advertising Optimization and Intelligence platform. The tool aims…

News June 10
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Lancôme Unveils AR Experience at Parisian Flagship

Beauty brand Lancôme has upped its experiential retail game, launching an augmented reality (AR) experience at its flagship…

News June 10
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Every Retail Worker is Now a Supply Chain Worker

Traditional retailers across the country have been playing catch-up for decades, trying to meet the changing needs of…

Executive Viewpoints June 10
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