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Executive ViewPoints fast simon personalization Zohar Gilad

Ecommerce Personalization in the Age of Consumer Data Privacy

Optimized personalization is a necessary tenet of any ecommerce brand that aims to stand out. The importance of…

Executive Viewpoints August 16
Customer loyalty customer loyalty research customer service data collection employee engagement Featured marketing mix personalization Retail ThinkTank (2022) Retail ThinkTank: Featured In Shopper Marketing & CX (2022) Retail ThinkTank: Shopper Marketing & CX (2022)
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5 Ways Retailers Can Tackle Wavering Customer Loyalty

New research from PwC has found that three in 10 customers are more likely to try a new…

Features August 15
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Virtual influencer Miquela will help PacSun promote its back-to-school and holiday offerings.

PacSun Taps Virtual Influencer for BTS, Holiday Campaigns

PacSun has teamed up with a new kind of spokesperson for its back-to-school and holiday 2022 marketing campaigns…

News August 15
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WSJ: Best Buy Cuts ‘Small Number’ of Store Jobs After Lowering Sales Forecast

WSJ: Best Buy Cuts ‘Small Number’ of Store Jobs After Lowering Sales Forecast

Best Buy has started job cuts in stores across the U.S. as the retailer seeks to lower costs…

News August 15
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Office Depot Expands Delivery Options Through Uber Partnership

Office Depot has made a deal with Uber to deliver business, office and school essentials nationwide through Uber…

News August 15
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Shopping app Wish is reintroducing itself to shoppers with a new marketing campaign.

Wish Launches Marketing Blitz to Reintroduce Itself to Consumers

Wish has launched a global marketing campaign following almost a year’s pause on major advertising as new leadership…

News August 15
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Even as consumers return to stores the overall quantity of retail leases is declining.

Even as Footfall Increases, Store Footprints are Shrinking

Have you heard the news? Brick-and-mortar is back. Following several years of pandemic-driven declines, shoppers are eagerly returning…

Features August 15
Eric Choi Executive ViewPoints Pipl trust

Implementing a Digital Trust and Safety Strategy

Retailers are always looking for ways to deliver safe, frictionless experiences to engage and satisfy customers. But for…

Executive Viewpoints August 15
David Buss DB Schenker logistics

How to Pick a 3PL Partner for Your Business

With demand skyrocketing, sales up and restrictions down, it may be time to partner with a third-party logistics…

Executive Viewpoints August 15
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