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Benefit Cosmetics BloomReach email campaigns email personalization email segmentation Featured lvmh new products personalization product launch
Benefit Cosmetics campaign for its new blush was a marketing triumph.

How Benefit Cosmetics Turned a Product Launch into an Event (and a Major Marketing Win)

As any beauty loyalist will attest, there is nothing more gut-wrenching than a favorite product being discontinued. Beauty…

Features February 10
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Albertsons Launches Health and Wellness Platform Across 16 Banners

Albertsons has introduced the Sincerely Health platform, built in collaboration with healthcare providers, insurance and technology companies and…

News February 10
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How Can Better Analytics Improve Procurement Performance?

Historically, procurement teams have had to deal with multiple structured and unstructured databases. To make decisions based on…

Executive Viewpoints February 10
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Here’s what a Low-Risk Ecommerce Business Plan Looks Like in 2023

The likelihood of internal or external factors causing lower-than-expected profits or threatening a business’ existence is known as…

Executive Viewpoints February 10
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Kum & Go Deploys Cleaning Robots to Free Up Associates for Customer Service

Kum & Go will implement ICE Cobotics’ Cobi 18 floor cleaning robotics across the convenience retailer’s 400+ locations.…

News February 9
acacia research asda Franchise Group Joules Group kohl's levi strauss & co Marks & Spencer Sephora at Kohl's sycamore partners Walmart UK

Kohl’s Taps Retail Veteran to Lead Merchandising and Digital Operations

Kohl’s has named Nick Jones as its new Chief Marketing and Digital Officer, effective next month. Reporting directly…

News February 9
citi retail services Club O rewards co-branded credit card loyalty program overstock
Overstock has launched a new credit card tied to its loyalty program.

Overstock Looks to Drive Loyalty with New Co-Branded Credit Card

Online furniture and home furnishings retailer Overstock has partnered with Citi Retail Services to offer customers digital-first benefits and…

News February 9
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Canada Goose Continues U.S. Expansion with Immersive Las Vegas Location

Canada Goose to More Than Double Store Count by 2028

Canada Goose is planning to more than double its physical footprint from the current 51 locations over the…

News February 9
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TikTok rolls out new features in its Promote advertising tool.

TikTok Rolls Out New Advertising Features Aimed at SMBs, Creators

TikTok has added several new features to its Promote advertising platform aimed at helping creators and small businesses…

News February 9
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