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Fender Uses Visual Tools To Facilitate Custom-Designed Guitar Sales
Unless you happen to be a guitar-smashing heavy metal rock star, it’s unlikely you’ll be buying multiple guitars…
Features July 5The Gift (Card) That Keeps On Giving
For a long time, pre-paid gift cards have presented retailers with a prime awareness-building opportunity for both existing…
Executive Viewpoints July 5The Future Of Retail Marketing Means Escaping The Pull Of The Past
It should come as no surprise that the past few years have taken a toll on the retail…
Executive Viewpoints July 5Why It Makes Sense For Retailers To Go All-In With BYOD
More people around the world have smartphones than ever before. As a society we have come to depend…
Executive Viewpoints July 5Three Questions To Answer When Balancing Personalization With Data Security
Would you trade your personal data for a more customized retail shopping experience? More and more consumers are…
Executive Viewpoints July 5Coming To Terms With Millennials: Advice From The Experts
Millennials are mentioned in almost every article related to retail marketing these days. And Retail TouchPoints is no…
Features July 5How 3 Retailers Are Breaking Through The Mobile And Online Satisfaction Barrier
Even though acronyms like IoT and AI may create excitement and draw crowds at trade show booths, the…
Editor's Perspective July 5MasterCard Woos Retailers With Technology Innovation
By Adam Blair, Executive Editor Samsung Fridge Demo – Photo by Bryan Bedder, Getty Images for MasterCard The…
Executive Viewpoints July 5Amplience Launches Content Authoring Media Production Module
Content-as-a-service platform Amplience has launched its Content Authoring solution, a media delivery module designed to cut digital production…
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