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Influencer Marketing Propels Fast Launch Of Birchbox Cosmetics Brand
Influencer marketing has been a core part of the Birchbox business strategy since the beauty subscription service launched…
Features August 18How Will Facebook’s New ‘Consumer Choice’ Ad Format Impact Ad Blocking?
In the midst of the rise of ad blocking services, Facebook has recently made it more difficult for…
Executive Viewpoints August 17Westfield Opens $1.4 Billion World Trade Center Mall In Lower Manhattan
Westfield held the grand opening of its World Trade Center mall location in Manhattan on August 16, 2016.…
News August 17
Everlast Site Search Bumps Up E-Commerce Conversion Rates From 0.15% To 1.5%
Everlast Worldwide Inc., a manufacturer, distributor and wholesaler of boxing and fitness equipment, increased e-Commerce conversion rates from…
Features August 17
Urban Outfitters, Tilly’s and Follett Create Chief Digital Officer Positions
Overhauls at the C-level are becoming common occurrences within retail, with CEOs alone turning over at a 60%…
News August 17New Index Taps Promotions Data From 500 U.S. Retailers
RetailMeNot has launched its Promotions Index, which aggregates average promotions data from the top 500 U.S. retailers across…
News August 17Where Is The Line Between Creative Inspiration And Intellectual Property Theft?
By Glenn Taylor, Associate Editor Fast fashion brands Forever 21 and Zara are being accused by independent artists…
Executive Viewpoints August 16
Deemed ‘Not A Good Fit,’ Barnes & Noble CEO Steps Down
Barnes & Noble CEO Ron Boire has stepped down effective immediately after only 11 months in the position,…
News August 16Edgecase Launches New Partner Program
Product data enrichment technology provider Edgecase has announced the launch of its “Edgecase Ignite” partner program, which combines e-Commerce…
News August 16Top Stories
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