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Fanatics Scores 27,000 Personalized Marketing Campaigns With Salesforce
As a brand built on riding the emotions of sports fans at their most intense moments, online sports…
Features August 295 Digital Transformation Tips From The Experts
The vibe at the 2016 eTail East show last week in Boston was invigorating. Each speaker was proud…
Editor's Perspective August 29Dollar Stores Play Catch-Up With Walmart On Pricing, But Need To Do More
In the battle for low prices, it appears the biggest competition for discount stores Dollar Tree and Dollar…
News August 26The Emphasis Is On The Relationship: How To Make Your Content More Powerful
By Brian Rigney, Zmags Engaging e-Commerce content comes in many forms — imagery, video, user generated — the…
Executive Viewpoints August 26Neiman Marcus Debuts Interactive Technology For Sunglass Shopping
Neiman Marcus has partnered with MemoMi and eyewear distributor Luxottica Wholesale on the launch of a new technology…
News August 26Stein Mart’s New Web Site Fuels Online Sales, Omnichannel Growth
National fashion retailer Stein Mart wanted to improve its overall omnichannel retailing strategy across its web site. With…
Features August 26Groupon Goods Boosts Sales 12% With Competitive Pricing Tools
Groupon Goods, a unit of Groupon that offers tangible goods rather than local experiences or travel deals, has…
Features August 25Optimove Integrates With Google Ads To Boost Customer Retention
[Editor’s Note: This article has been edited since its original publication to reflect updated information.] Customer Marketing Cloud…
News August 25Emarsys Enlists Antavo To Bring Behavior-Based Rewards To Online Retail
Cloud marketing software provider Emarsys has partnered with Antavo, an e-Commerce reward program developer, to provide its e-Commerce…
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