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Why Kanye West’s Partnership With Adidas Is More Than An Endorsement

Leveraging influencers such as bloggers and YouTube stars to boost brand awareness and engagement has become the norm for many…

Editor's Perspective August 16
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German Hypermarket Goes Digital With ESLs

Hypermarket retailer Kaufland Group has chosen digital display solutions provider Displaydata to supply its stores across Europe with…

News August 16
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The Secret Sauce Behind Pop-Up Store Popularity

While pop-up stores have been a growing avenue for retailers seeking to build an alternative brick-and-mortar presence, the…

Features August 16
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Search Engines Remain Powerful ‘Funnels’, Even Against Amazon

While Amazon continues to be at the forefront of e-Commerce sales, online brands shouldn’t give up their quest…

News August 16
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Why A Few Bad Reviews Won’t Ruin Your Business

By Jordan Garner, Trustpilot Online reviews are no longer just convenient, they are now critical to a consumer’s…

Executive Viewpoints August 15
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Mobile Payments: Strength In Numbers, Or Better To Go Solo?

In yet another sign of how fragmented the mobile payments environment is becoming, CVS Health has introduced its…

News August 15
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JCPenney Increases Comp Sales 2.2% In Q2, Finds Buyer For Dallas HQ

It seems as though JCPenney is on track to turn its business around. The department store announced its…

News August 15
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Under Armour CMO Hire Takes Page From Amazon’s Innovation Playbook

Under Armour has made a big splash in reshaping its executive-level team, making three moves specifically designed to…

News August 15
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STRATACACHE Acquires Control Of Digital Signage Rival Scala

STRATACACHE has acquired supermajority control of rival digital signage platform provider Scala for an undisclosed sum. Retailers presently…

News August 15
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