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CRM Bot Automates Campaign Analysis Chores
A CRM optimization bot employing artificial intelligence (AI) and machine learning has been introduced by Optimove. The Optibot…
News October 5Lululemon Strives To Be ‘Data-Informed’ Not ‘Data-Driven’
In an effort to “amplify the authentic relationship” between the lululemon brand and its customers, the fitness apparel…
Features October 5Ahold Names Holt To Succeed McCann As COO
James McCann, COO of Ahold USA, has resigned from the company and its executive management board, effective immediately.…
News October 5Can Department Stores Save Face During The Holiday Season?
It’s no secret: over the past year, department stores have struggled to keep up with their more nimble…
Editor's Perspective October 5Aptos Gains Foothold In Europe With BT Expedite Acquisition
Retail technology solutions provider Aptos has acquired BT Expedite, the exclusive reseller of the company’s solutions in Europe,…
News October 5Criteo To Acquire HookLogic For $250 Million
Advertising technology solutions provider Criteo is acquiring e-Commerce advertising exchange HookLogic for $250 million.The sale is expected to…
News October 5Will West Elm’s Hotel Business Be A Hit?
As retailers attempt to differentiate their offerings from competitors’, they sometimes go to great lengths to try out…
Executive Viewpoints October 5James Allen Creates ‘Engaging’ Video To Boost Site Traffic 270%
In seeking to further its reach and relevance with its Millennial audiences, online bridal jewelry retailer James Allen…
Features October 5Episerver Leverages Omnichannel Abilities With Optivo Acquisition
Episerver, a provider of digital content, commerce and marketing management platforms, has acquired omnichannel campaign management and customer…
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