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VOLT Lighting Launches Upgraded E-Commerce Site
VOLT Lighting, the leading factory-direct lighting manufacturer, launched its new e-Commerce sitepowered by the Kibo e-Commerce solution. In upgrading…
News March 2Indochino CEO: How Virtual Inventory Delivers The Benefits Of Online Shopping In-Store
Made-to-measure suit retailer Indochino had quite a successful year in 2016, seeing year-over-year omnichannel sales growth of 54%…
Features March 2Personas Vs. Personalization: Should Both Be Part Of Marketers’ Toolkits?
Marketers have long relied on personas to segment their customer base into manageable groups. But with consumers demanding…
Executive Viewpoints March 1Bluecore Debuts Marketing Decisioning Platform
Bluecore has launched a new decisioning platform designed to help marketers organize large data sets, determine appropriate next…
News March 1Microsoft Exec Shares 7 Tips For CX Success
Marketers are challenged with delivering an exceptional customer experience (CX). They all know and say that CX is…
Features March 1What Abercrombie & Fitch Could Teach Retailers About Rebranding
I remember my first purchase at Abercrombie & Fitch. I was in sixth grade and needed a new outfit…
Editor's Perspective February 28WorkJam Raises $12M To Enhance Mobile Offering
WorkJam, a digital workplace platform for hourly workers, has raised $12 million in funding from Lerer Hippeau Ventures,…
News February 28Barnes & Noble Education Buys Virtual Bookstore Operator For $174 Million
Barnes & Noble Education (BNED), one of the nation’s largest contract operators of higher education bookstores, has acquired…
News February 28Marketers Misattribute 1 In 3 Online Transactions Without Cross-Device Measurement
Traditional analytics tools that look at activities on a device-by-device basis provide an incomplete view of customers’ multi-device…
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