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The Not-So-Sexy Side Of Influencer Marketing
I’ve been writing about the benefits of influencer marketing for a few months now, but with these potential benefits come…
Editor's Perspective May 9Coach Seeks To Bag Millennials, Acquires Kate Spade For $2.4 Billion
After being the subject of sale speculation for months, Kate Spade has finally found its buyer. Fellow luxury…
News May 9Ransomware And Retail
Imagine turning on your smartphone and finding that it has been completely locked out by a stranger demanding…
Executive Viewpoints May 9The Missing Link In “Going Local”
“Going Local” has been a key ambition for retailers for years now. Recently, retailers’ desire to localize their…
Executive Viewpoints May 9Trump’s First 100 Days Set Uncertain Tone For Trade, Economic Future
The first 100 days of Donald Trump’s presidency have come and gone. But with trade agreements, health care…
Features May 964% Prefer Quality AI-Powered Customer Service To Human Interaction
Shoppers are starting to believe in the capabilities of artificial intelligence (AI), with 63% saying the technology is…
News May 8Finding True Customer Centricity
For decades, retailers have held fast and true to the marketing mantra, looking for a 360-degree view of…
Executive Viewpoints May 8Pointy Uploads Store Product Catalog To Online Database
Pointy has designed an electronic device that plugs into a store’s POS terminal to build an online catalog…
News May 8Leveraging Advances In Technology To Deliver Delight
By Phil Dance, Alter Agents Over that last several years, hyper-personalization has become a necessity for brands and…
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