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Retailers Vs. Brands: The Battle For Consumer Attention
Consumer expectations have reshaped the dynamic of how retailers and brands approach their partnerships. With fewer people shopping…
Features June 13Netsertive Offers MarketWise Solution For Localized Brand Marketing
MarketWise, an intelligence platform designed for brands to analyze local market data and trends, can help them decide…
News June 13Listrak Unveils Content Personalization Tool
Listrak has launched Content Personalization — the newest addition to its growing Personalization Suite — which is designed to…
News June 13Customized Video Ads Drive 561% Lift In User Brand Engagement
Customized video marketing can be a powerful component of brand marketing campaigns. Custom interactive video campaigns generate a…
News June 13Carrefour Names New CEO And Chairman
Alexandre Bompard will take on the roles of CEO and Chairman at French multinational retailer Carrefour. Bompard will…
News June 12Aldi Invests $3.4 Billion In U.S. Expansion, Heats Up Grocery Price Wars
Just three days before Lidl is scheduled to open its first 10 U.S. grocery stores, German rival Aldi…
News June 12Virtual Reality Fully Opens Window Into Consumer Behavior In-Store
By Alex Hunt, System1 Research Many manufacturers spend more than half of all their marketing dollars on in-store…
Executive Viewpoints June 12CEOs: Want To Be Likeable? Be Transparent, Put Out A Great Product
As seen with Mickey Drexler’s recent departure from J.Crew, retail CEOs surely have different demands on them than…
Features June 12Blue Nile Appoints Jason Goldberger As President And CEO
Jason Goldberger, the former Chief Digital Officer and President of Target.com, has been named President and CEO of…
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