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Measuring Marketing Spend In 2018: Why Cross-Channel Attribution Matters Most
By Glenn Taylor, Senior Editor With nearly nine in 10 retailers having increased their marketing budgets in 2018,…
Executive Viewpoints September 25Shoppers Grab Now, Text-To-Pay Later At First Dirty Lemon Store
Dirty Lemon, a health-focused drink startup, has opened a retail storefront with a trust-based twist: there is no…
News September 25
Measuring Marketing Spend In 2018: Why Cross-Channel Attribution Matters Most
With nearly nine in 10 retailers having increased their marketing budgets in 2018, according to RetailMeNot, merchants are strongly motivated to…
Editor's Perspective September 25H&M Tests High-End Format With Stockholm Store
H&M wants to turn around years of stagnant sales using refreshed concepts, starting with an updated store in the…
News September 25Walmart Calls On Produce Suppliers To Embrace Blockchain Tracking
Walmart and Sam’s Club have sent letters to their suppliers of fresh leafy greens, asking them to trace…
News September 25
Macy’s, Cosmopolitan Bring Makeup Try-On Experience From Print To Digital
Macy’s has partnered with Cosmopolitan magazine and Perfect Corp., the creator of the YouCam AR-powered makeup app, to…
News September 25Salesforce Introduces Customer 360 Capability For CRM
Salesforce has kicked off its annual Dreamforce event with the launch of Customer 360, a click-based admin interface that…
News September 25
How Pura Vida Bracelets Engage Shoppers Through The Buying Lifecycle
An end-to-end approach to customer engagement is critical for excelling in this new era of retail, which is…
Features September 25Holiday Predictions Webinar: Mobile, AI Product Recommendations Will Shine
Mobile has been growing fast during the past few holiday seasons, and it’s projected to hit a major…
News September 24Top Stories
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