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Why DTC Brands Are Joining The OTT Movement
Over-the-top (OTT) ad spend is on track to reach $5 billion by 2020, with the digital-esque targeting capabilities,…
Executive Viewpoints January 7Where Payment Processing Systems Are Headed In 2020
The U.S. market for payment systems is complex. We have over 21 million businesses, and every one of…
Executive Viewpoints January 76 Success Factors For Marketing Measurement
The stakes are high for marketers in proving their ROI. More data, approaches and vendors exist than ever,…
Executive Viewpoints January 7Three Reasons To Take Your Contact Center Into The Cloud
In order to stay ahead in today’s highly competitive environment, the realization is that businesses must prioritize digital…
Executive Viewpoints January 7How Grocers Are Using Social To Elevate Digital Circular Experiences
Question: Who goes to the newspaper to check for movie times, or waits for a Christmas catalog in…
Executive Viewpoints January 7Convenience Store Chain Debuts Cashierless Site In Silicon Valley
Loop Neighborhood Stores, a convenience store chain with more than 30 locations in Northern California, will open a…
News January 6Avon CEO Resigns Following Acquisition By Brazilian Cosmetics Giant
Avon CEO Jan Zijderveld has stepped down, the 130-year-old U.S. cosmetics company revealed upon closing its sale to…
News January 6Bed Bath & Beyond Strikes $250 Million Real Estate Deal To Fund Debt Repayment, Turnaround
Bed Bath & Beyond has signed a deal to sell approximately half its real estate to a private…
News January 6SmileDirectClub Debuts Exclusive Oral Care Products In 3,800+ Walmart Stores, E-Commerce Site
SmileDirectClub, the DTC oral care company known for its orthodontic teeth aligners, has launched a suite of premium…
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