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Features August 26

TransUnion Survey: BNPL, Curbside Pickup Top Back-to-School Trends

Inflation is affecting the back-to-school season in ways both expected and unusual. Parents are buying…

Promotional image for Stranger Things: The Experience
Features August 24

How ‘Retailtainment’ Multiplies the Impact of Experiential Spaces

Are “retailtainment” and “experiential retail” essentially different names for the same thing? Not really, although…

Person picking up a red game piece
Features August 23

Driving Marketing ROI Through Microsegmentation

Shoppers today don’t just want the right products at the right price at the right…

Simon and Rue Gilt Group's Shop Premium Outlets marketplace is positioned as an online mall.
Features August 22

Inside the ‘Online Mall’ Simon has Created for its Outlet Brands

A lot of new marketplaces have sprung up in the last few years, but even…

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