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Branded podcasts are becoming an increasingly popular marketing vehicle for retailers.
Features October 11

The Rise of the Branded Podcast: How and Why Retailers are Creating Their Own Shows

Nearly 125 million Americans now listen to podcasts monthly, according to eMarketer. Perhaps more importantly,…

The Independent has teamed up with Bolt to let readers buy products on its site.
Features October 7

How One UK Publication Captures Shoppers at the Point of Inspiration

British newspaper The Independent has always been a bit of a rebel. Founded in 1986…

Pop-Up Strategies to Create Unique Consumer Journeys for Long-term Success
Features October 5

Pop-Up Strategies That Power Unique Shopper Journeys

Despite their temporary nature, pop-up shops are intended to make a lasting impression on visitors…

Meta unveiled a host of new ways its helps brands connect with consumers via ads and messaging.
News October 4

Meta Looks to Creators, Messaging for New Ways to Connect Consumers and Brands

Meta has unveiled a suite of product updates across Facebook, Instagram and its messaging platforms…

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