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With the proliferation of marketplaces, the power has shifted to third-party sellers.

2023: The Year of the Marketplace Seller

Online marketplaces have been the talk of the town for the last couple of years. But, while they…

Features December 6
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Hy-Vee is partnering with Samsung to bring dynamic ads and content into stores and bolster its advertising across digital out-of-home, CTV and more.

Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Although Hy-Vee has offered different components of retail media for some years, it has “been building in earnest”…

Features December 5
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Experience Insiders: How JCPenney is Doubling Down on Store Services

Katie Mullen is Chief Experience Officer of JCPenney and has played a key role in bringing the retailer’s…

Features December 4
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Coach CEO Q&A: New Las Vegas Fulfillment Center will Reduce Delivery Times by 50%+

To better serve a growing legion of West Coast customers, Tapestry, parent company of brands including Coach and…

Features December 4
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True Classic Boosts Post-Purchase Email CTR by 1.87%

True Classic’s use of the ParcelLab post-purchase experience and returns management solution has helped the T-shirt and activewear…

Features November 30
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PepsiCo's Chief Commercial Officer and Chief Customer Officer reveal how the company's data investments have driven marketing and product innovation.

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

The PepsiCo portfolio has evolved to include some of the most recognized, even beloved, food and beverage brands…

Features November 30
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To create a high-value experience that hits all consumer wants and needs, developers, landlords and tenants need to create curated, digitally integrated experiences.

Solving the Shopping Mall ‘Identity Crisis’ with Community Data and Careful Curation

Malls were once the nucleus of “shopping culture.” They were core destinations for all things retail; where families…

Features November 29
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Inside the PersonalizationMall.com factory.

Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

As Santa and his elves get down to business at the North Pole, there is another factory ramping…

Features November 28
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Touchland CEO Andrea Lisbona shares her top five tips for maximizing social reach and impact during the holiday season.

Touchland CEO Reveals 5 Social Media Best Practices for the Holidays

This is Part 3 of The Holiday Readiness Series, which will feature tactical tips and takeaways from experts…

Features November 27
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