Brazilian Retailer Plans Checkout-Free Stores

Lojas Americanas S.A. will deploy checkout-free technology from Zippin in stores throughout the country.

The Brazilian retailer will use the technology in its Ame Go convenience store locations. Customers gain entry by scanning the company’s Ame Digital app. The stores will range from 250 to 3,000 square feet in size and will be located in high-traffic urban areas. Additionally, Zippin is in the process of creating an automated Ame Box checkout-free store-within-a-store concept.

The Zippin checkout-free technology uses machine learning, overhead cameras and smart shelf sensors to track customers’ movements and item selection. Shoppers are charged for the products they choose as they exit the Ame Go store.


The first Zippin-powered store opened in Rio four months ago, and a São Paulo location is scheduled to open soon.

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