3 Best Practices For Incorporating User-Generated Content Into Retail Holiday Campaigns
By Justin Garrity, Postano/TigerLogic The holiday season is fast approaching, but it’s not too late for brands to…
Executive Viewpoints November 20
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Will Opening Stores On Thanksgiving Backfire For Retailers?
There has been a lot of debate regarding whether retailers and mall operators have the right to open…
Executive Viewpoints November 19Considering The Future Of Retail
A Look At The Latest Digital And Wearable Technologies, And How They Will Affect The Future Of Retail…
Executive Viewpoints November 18Nearly 80% Of Consumers Plan To Shop Local This Holiday Season
By Alicia Fiorletta, Senior Editor Over the past four years, Small Business Saturday has evolved from way to…
Executive Viewpoints November 18
How-To For Retailers: Maximizing Facebook Engagement With Images
Retailers investing in social media marketing are finding success in terms of brand awareness, engagement and sales. As…
Executive Viewpoints November 18Holiday Marketing To Younger Shoppers
By Alicia Fiorletta, Senior Editor Young shoppers are savvy, empowered and ready to buy. So how can you…
Executive Viewpoints November 18Three Common Misconceptions On Marketing Data And How To Correct Them
By Sara Skrmetti, Adroit Digital With December fast approaching, retailers are armed with test campaigns, focus group results…
Executive Viewpoints November 17
Keeping An Eye On Returns This Holiday Season
From free shipping promotions to hiring an army of seasonal employees, it seems like every day a retailer…
Executive Viewpoints November 17Holiday E-Commerce Security Checklist: Don’t Put Good Customers On The Naughty List
By Alisdair Faulkner, ThreatMetrix According to the National Retail Federation (NRF), 2013 holiday retail sales increased 3.8% over…
Executive Viewpoints November 17Top Stories
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