Latest In: Executive Viewpoints

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Five Ways To Optimize Search Results In 2015

Forrester Research predicts that online retail sales will grow at a compound annual rate of nearly 10% through…

Executive Viewpoints January 19
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How To Create Engagement-Based Loyalty

Increasingly, brands and retailers are adopting engagement-based loyalty tactics to evolve in tandem with the way people shop.…

Executive Viewpoints January 19
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2015 Winter Weather To Present Tough Challenges For Retailers: 4 Steps For Success

By Dave Donnelly, Eyeview As we head towards the heart of the winter season, forecasts of “polar vortexes”…

Executive Viewpoints January 19
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How To Make It In Mobile

By Young Pham, Comrade Mobile is opening the door for designing new experiences that compliment a brand’s physical presence.…

Executive Viewpoints January 19
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Superior Personalization Uses Data Analysis To Predict, Not Just React

By Graeme Grant, Demandware   You’ll be hard pressed to find a retailer today that isn’t prioritizing the…

Executive Viewpoints January 16
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It would be a vast understatement to say that McDonald’s has been criticized for how it prepares its…

Executive Viewpoints January 15
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Check Out The Top Tweets From #NRF15!

More than 32,000 executives trekked to New York City to attend the National Retail Federation’s annual BIG Show.…

Executive Viewpoints January 14
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The Top 30 Under 30 For Retail And E-Commerce

The retail industry is in a constant state of change. Although big-name brands like Macy’s and Amazon are…

Executive Viewpoints January 14
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Personalization In Online Marketing: How Far We’ve Come!

The ways in which retailers use personalization in online marketing have changed dramatically since the early days of…

Executive Viewpoints January 13
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