Dynamic Pricing: Why The Future Of Retail Is Now
By Arie Shpanya, Wiser There’s no way to avoid it in retail these days: Big-box retailers are taking…
Executive Viewpoints February 23
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How To Execute An Effective Multichannel Customer Loyalty Program
By Steve Weber, nChannel, and Mike Rossi, Sweet Tooth  Every interaction with a customer is an opportunity to…
Executive Viewpoints February 204 Things Brands And Retailers Can Learn From B2B Marketers
By Alicia Fiorletta, Senior Editor I’m writing this piece from Scottsdale, Arizona, where we just wrapped up the…
Executive Viewpoints February 19Cultivating An Omnichannel Culture: 4 Themes From NRF’s BIG Show
By Jessica Bergmann, Demandware Although it missed top session billing, the subject of organizational culture received significant airtime…
Executive Viewpoints February 17
Mobile Analytics Bring Consumers Into The Shopping Zone
We’re only a few weeks into 2015 and retailers are once again looking for an edge, one that…
Executive Viewpoints February 16
6 Reasons Why 2015 Is The Year Bitcoin Goes Mainstream With Merchants
The past year has seen a number of high-profile online retailers begin accepting payments in bitcoin, and the…
Executive Viewpoints February 16BYOD In Retail: Friend Or Foe?
By Mike Lanciloti, Spectralink We often discuss how retailers can keep pace with customer demand when it comes…
Executive Viewpoints February 16Uncovering, Understanding And Unlocking The Power Of The MVC
By Mark Harrington, Clutch Today, customer loyalty is widely viewed as a diminishing asset for many brands. With…
Executive Viewpoints February 164 Ways To Court Your Customers
By Alicia Fiorletta, Senior Editor You’ve heard the phrase that marketing is like dating, right? I can’t imagine…
Executive Viewpoints February 12Top Stories
