Latest In: Executive Viewpoints

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The 4 Cs for Driving Profit From Returns

By Patrick Allard, Newgistics Whether online retailers like to admit it, returns have always been an important part…

Executive Viewpoints May 6
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How To Incorporate Gift Givers Into Your Review Strategy

By Matt Parsons, PowerReviews There’s no denying that ratings and reviews have become a powerful tool for consumers…

Executive Viewpoints May 6
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How Will Apple Bounce Back From Its First Loss In 13 Years?

Apple, a business well known far and wide for its constant innovation and financial success, hit its first…

Executive Viewpoints May 4
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Holiday Preview: Five Keys For Successful Omnichannel Retail

Last holiday season, my friend found herself in a bit of a gift-giving fiasco. A present her brother…

Executive Viewpoints May 3
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Analyze This: 6 Ways Retailers Put Artificial Intelligence To Work

When a shopper walks into a retail store or visits a retailer’s website, data science isn’t likely top-of-mind.…

Executive Viewpoints May 3
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5 Ways To Use Context To Drive Personalization

In the increasingly competitive retail e-Commerce battlefield, shoppers are truly demanding a more personalized experience and retailers are…

Executive Viewpoints May 3
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A Shifting Retail Landscape: A Closer Look At Sports Authority

With Sports Authority adding itself to the list of distressed retailers joining the order of bankruptcy, it is…

Executive Viewpoints May 3
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How Many Stores Is Too Many?

By Adam Blair, Executive Editor Many explanations have been floated for the recent challenges faced by brick-and-mortar retailers,…

Executive Viewpoints May 3
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How To Build The Right Attribution Model For Your Brand

By Lothar Krause, Sociomantic Labs Still using last-click attribution? It’s time to say, “So long!” With the large…

Executive Viewpoints May 2
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