4 Keys To Creating A Stellar Mobile Shopping Experience
By Klaudia Tirico, Features Editor If Black Friday and Cyber Monday taught us anything, it’s that mobile is…
Executive Viewpoints November 30
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‘Tis The Season For Gift Giving…But Will Experiences Win Out In The Long Run?
Nearly seven in 10 Americans (69%) said they would skip exchanging gifts this holiday season if their friends…
Executive Viewpoints November 29
The Evolution Of Retail: Past, Present And Future
The retail industry is a dynamic one, always adapting to better cater to customers. For the past decade, we’ve…
Executive Viewpoints November 28
Mobile Commerce’s Most Dangerous Fraud Tactics And Ways To Stop Them
From 2012 to 2015 mobile commerce grew from $24 billion to $122 billion in the U.S. And with this growth…
Executive Viewpoints November 28
How VR Is Transforming Retail Market Research
When we hear about virtual reality in the news, it’s usually a story about consumer-facing applications like video…
Executive Viewpoints November 28
What’s Ahead? December 2017 Gift Shopping Forecast
With online sales from Thanksgiving, Black Friday and Cyber Monday reported to be up more than 15% over last year, we…
Executive Viewpoints November 28
3 Ways Retail Marketing Will Change In 2018
At Optimizely, we work closely with some of the top retail companies as well as 22 of the…
Executive Viewpoints November 28Are You Ready for DIY Retail?
By Samuel Mueller, Scandit The ongoing DIY (Do-it-Yourself) craze is usually associated with home repairs or arts and crafts,…
Executive Viewpoints November 27
Checkout Challenges: 4 Reasons Customers Abandon Their Carts…And How You Can Bring Them Back
With peak season almost here, retailers will soon see an uptick in web site traffic. In 2016, Cyber…
Executive Viewpoints November 20Top Stories
