How Will the Holiday Season Impact Shopper Behaviors In 2019?
By Alicia Esposito, Content Strategist During the hustle and bustle of the holiday season, consumers don’t tend to…
Executive Viewpoints December 31
Latest In: Executive Viewpoints
4 Keys To Building A Successful Gift Card Program
With little time left in the holiday season, many Americans are eagerly scrambling to put together last-minute presents…
Executive Viewpoints December 31Unconventional Marketing: Turn Public Complaints Into Gold And Boost Your Sales Up To 40%
By Jaakko Timonen, No No No Are you one of the marketers who is constantly asking how to…
Executive Viewpoints December 31Getting The Most Out Of Security Labels For Increased Sales
By David Dalton and Keith McUmber, Checkpoint Systems Brands spend millions every year designing and refining product packaging…
Executive Viewpoints December 28Crisis On The Highway: The Impact Of Technology On The Driver Shortage
By Mark Pluta, Blume Global There’s a shortage of truck drivers across the nation, and the crisis hit…
Executive Viewpoints December 27
Analysis Paralysis: How Brick-And-Mortar Can Compete With Data That Matters
“Survival” is the word of the year for department stores. Since the online boom, digital has slowly —…
Executive Viewpoints December 26
More Holiday Sales Cheer, Less Returns Season Fear: Optimizing Your Returns Strategy on Amazon
Each year, the season of giving also sparks the season of giving back — and not of the…
Executive Viewpoints December 26
Consumers Are Willing To Pay More For Better Customer Service. They Shouldn’t Have To
You’ve probably seen the statistic. Consumers are willing to pay up to 16% more for a better customer…
Executive Viewpoints December 26
Successful Experiential Retail Demands A Connected Workforce
Experiential retail can present unexpected challenges. For instance, in July 2018, North American retailer Build-a-Bear had to end…
Executive Viewpoints December 26Top Stories
