Keeping Carts Full Requires More Than Digital Deals
As 2019 continues, some of the biggest shopping days are ahead of us again: Black Friday, Cyber Monday…
Executive Viewpoints March 21
Latest In: Executive Viewpoints
Can Retailers Hold Their Own In The Battle Of DTC Vs. Private Label?
Direct-to-consumer (DTC) brands such as Dollar Shave Club, Casper and Glossier have taken retail by storm in recent…
Executive Viewpoints March 20
Identity Theft Can Even Make Shopping Stressful
As online and mobile shopping continues to gain in popularity, identity thieves have more opportunities than ever to…
Executive Viewpoints March 20
Are You Liable For Your Customers’ Sales Taxes?
Tax laws, particularly those regulating e-Commerce and sales tax, have suddenly become a lot more complicated. Last year’s…
Executive Viewpoints March 19
Designing Chatbots That Evolve With Your Business
Chatbots are an essential element of today’s shopping experience. When a sneakerhead is on the hunt for a…
Executive Viewpoints March 18Brand Value: Measuring The Long-Term ROI Of Different Advertising Channels
By Michael Cross, Brightblue Consulting Consider it’s the late 1980s. Marketing analysts in the U.S. are completing work…
Executive Viewpoints March 18Understanding The Full ROI Of Implementing A Pop-Up Store
By Arnaud Cazaledes, Samsung SDS America Pop-up stores are one of the hottest trends in retail today, and…
Executive Viewpoints March 15
How to Improve Your Instagram & Facebook Advertising in 2019
In 2012, the world’s largest social media conglomerate, Facebook, acquired Instagram for $1 billion. Combined, the two social…
Executive Viewpoints March 15
Retailers Need To Make Smart Choices On Network Infrastructure
For years now, the headlines have been loud and clear — brick-and-mortar retail is facing serious challenges. Not…
Executive Viewpoints March 14Top Stories
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