Retail Insights 2021: 10 Predictions and Trends to Watch
Across the board, 2020 was a momentous year for us all. Retail has never faced so many changes…
Executive Viewpoints February 24
Latest In: Executive Viewpoints
Food and Beverage Retailers Need Hard Data from Brands to Support Sustainability
Consumers want to know about the paths their food and drinks take from the farm to their pantry.…
Executive Viewpoints February 24
2021: The Year of Social Advertising
In pure COVID-19 nature, brands across the retail industry underwent a rapid transition to the digital-first space during…
Executive Viewpoints February 23
The New Rules of a Retail Hybrid Experience
You can’t check out a news site or industry publication without seeing articles about how COVID-19 has disrupted…
Executive Viewpoints February 22
What is Google Quality Score and What is its Impact on Ads?
Quality Score is a grading system that Google uses to rate the quality and relevance of an ad…
Executive Viewpoints February 22
3 Tips for Integrating Free Shipping into Your Ecommerce Experience
You’d be forgiven for thinking that shipping is relatively low on consumers’ priority lists. Their primary concern is…
Executive Viewpoints February 19
The Top 10 Corporate Obstacles Facing Innovation Managers and How to Address Them
At IdeaScale’s most recent Open Nation conference, Erwin Godoy, Director of New Concepts at Freddie Mac, talked about…
Executive Viewpoints February 19
Safeguarding Your Online Sales Channels from DDoS Extortion
After the unprecedented challenges retailers have navigated over the past 12 months, margins are tight and few can…
Executive Viewpoints February 18
How Retail Businesses Can Use Customer Data to Enhance Targeted Marketing
As soon as COVID-19 and the ensuing stay-at-home orders first hit the U.S. in March 2020, consumer buying…
Executive Viewpoints February 17Top Stories
