Think Big, Act Small — Manageable Changes to Bolster Your Marketing Now
We all like to think big. It’s energizing to think about customer experience transformation and what that could…
Executive Viewpoints January 25
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4 Ways to Customize the Employee Experience With Retention in Mind
Without customers, retail businesses grind to a halt. That’s why price and merchandise are carefully curated to align…
Executive Viewpoints January 24
What’s the Surprising Truth About Ecommerce’s Profitability?
Despite overwhelming industry hype, 2020 was not the year ecommerce took over retail. Instead, it was when brick-and-mortar…
Executive Viewpoints January 24
How Content Creator Marketplaces can Succeed in Serving Buyers and Sellers
For the last 25 years, online marketplaces such as Etsy, Mercado Libre and Rakuten have been the go-to…
Executive Viewpoints January 21
Magecart: Meet the Cybercriminals Silently Stealing Payment Data from Websites
What if next week your CISO alerted you that your company’s ecommerce website has been leaking thousands of…
Executive Viewpoints January 21
Does Procurement Play a Role in Retail Recovery?
The last year and a half has been tremendously disruptive to all kinds of businesses, particularly the retail…
Executive Viewpoints January 20
Why Retailers’ Data Privacy Policies are the New Customer Experience
Brands have always focused on personal touches and customization for consumers, yet a recent eMarketer report found growing…
Executive Viewpoints January 19
How to Keep Your Loyalty Program Members Engaged Long-Term, Even After the Holidays
Retailers frequently ask customers to enroll in a loyalty program at point of sale — especially during the…
Executive Viewpoints January 18
What to Know About Gen Z Attitudes Toward the Post-Purchase Experience
Did you know there are approximately 67 million people in the U.S. who were born between 1997-2012? This…
Executive Viewpoints January 17Top Stories
