Latest In: Executive Viewpoints

Andrew Criezis Executive ViewPoints NielsenIQ SMB promotions

Supply Chain and Inflation Headlines Won’t Make Promotions Disappear

The new year is kicking off with plenty of challenges for consumers, retailers and CPG brands alike —…

Executive Viewpoints February 8
fluent commerce Nicola Kinsella

How to Evaluate a Drop Ship Vendor

Drop shipping is a concept that’s been around for a while but it has grown in popularity as…

Executive Viewpoints February 7
cookies Executive ViewPoints Holler Sarah Aitken

How Retail Companies Can Cut Cookies and Boost Engagement

In recent months, marketers have seen article after article about the impending death of cookies, and it can…

Executive Viewpoints February 7
Cotswold Fayre empathy Executive ViewPoints Paul Hargreaves

Why Retail Needs More Empathetic Leaders 

Empathy is in short supply these days, as more meetings and relationships take place online rather than in person. I…

Executive Viewpoints February 4
Dean Frew Harvard Business School SML Group

How Omnichannel Selling Can Directly Build Customer Loyalty

Improving customer experience and increasing customer engagement is the key to a sustainable and profitable retail enterprise. The…

Executive Viewpoints February 4
chat commerce clickatell Executive ViewPoints Gavin Harvett

Enter Chat Commerce: Tips for Implementing the Newest Form of Consumer Engagement

We know one of the most critical ways brands connect with consumers is via social media. In fact,…

Executive Viewpoints February 3
data Executive ViewPoints John Gilbo pricefx

The Data Dilemma with Retail Pricing and How to Untangle it

Making the leap to something new can be daunting. Like running a marathon, some may never take the first step…

Executive Viewpoints February 2
Executive ViewPoints Jim Stirewalt Marketplacer Supply chain

What to Expect in 2022: 3 Strategies That Should be Top of Mind for Retailers 

Following the New Year inundation of year-in-review happenings and trend predictions for the year to come, there is…

Executive Viewpoints February 1
RedMonocle Sean McDermott Windward Consulting

How AIOps Can Help Retailers Improve the Digital Experience

More than 2.14 billion global consumers are expected to buy goods and services online in 2021, according to…

Executive Viewpoints January 31
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