How B2B Marketplaces are Changing the Way Businesses Find Vendors Online
Even before the pandemic, B2C marketplaces were experiencing explosive success as consumers flocked online and marketplace growth was…
Executive Viewpoints June 3
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Why an Active Brand Community is the Key to Customer Loyalty
Human beings need community. It’s a need that extends beyond our social behaviors into our purchasing decisions —…
Executive Viewpoints June 2
How to Target Audiences For Advertisements During a Recession
There’s an increasing number of reports predicting an economic downturn. Just as we were configuring life around COVID-19,…
Executive Viewpoints June 1
Top 10 Trends Driving Retail Growth
There are a lot of people making a good living forecasting what’s going to happen in retail. Things…
Executive Viewpoints June 1
How Brands Can Bridge the ‘Experience Gap’ to Engage Online Shoppers
Once the pandemic is over for good (thankfully), we’ll have the chance to process what happened over the…
Executive Viewpoints May 31
Tackling the Growing Problem of Fashion Returns Earlier in the Supply Chain
While ecommerce was already on the rise prior to the COVID-19 pandemic, the historic shift in customer expectations…
Executive Viewpoints May 30
Digital Transformation Exposes the Missing Middle Layer Between Online and Brick-and-Mortar
Digital disruption is taking place in retail more than any other sector. While customers are gaining benefits from…
Executive Viewpoints May 27
Overcoming Key Payments Hurdles for Ecommerce Success
Worldwide growth in various payment methods and processors has led retailers to build increasingly complex payment infrastructure. While…
Executive Viewpoints May 27
From Emails to Kiosks: How to Test and Evaluate Personalization Strategies
For retailers, relationship building is make or break. Personalization has become a commonly used strategy for connecting with…
Executive Viewpoints May 26Top Stories
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