Latest In: Executive Viewpoints

3radical first-party data Michael D. Fisher

Transparent Data Practices and Experiential Personalization — the Key to CX in 2022

Are you delivering the right message in the right place at the right time? A new survey finds…

Executive Viewpoints June 17
Capgemini Americas Executive ViewPoints iot Michael Martin

How Brands Will Harness IoT and Mobile Apps to Create More Connected User Experiences in 2022

Internet of Things (IoT) technology and devices have been changing the nature of user experience for some time,…

Executive Viewpoints June 16
David Mascitto Executive ViewPoints Supply chain tecsys

Supply Chain is a Customer-Facing Function (Now More Than Ever)

Historically, in its most simple definition, the “supply chain” division of retail was the one in charge of…

Executive Viewpoints June 15
apple casper design:retail design:retail News design:retail perspectives H&M miller zell QR Codes Tina Chadwick Zara

Smaller Spaces, Bigger Tech and Optimized CX

The chatter of the store “being dead” is evolving from belief that the physical store is fading amid…

Executive Viewpoints June 15
Executive ViewPoints metaverse Shannon Flanagan Talkdesk

Customer Service in the Metaverse: How Retailers Can Prepare for a Whole New (Virtual) World

When Facebook, Inc., announced in October 2021 that it planned to change its name to Meta, searches for…

Executive Viewpoints June 14
Albertsons Amazon best buy doordash Facebook Frequence Google gopuff Kroger Tom Cheli Walgreens Walmart

Retail Media is on Fire — and with Good Reason — But Harnessing it for Ads is Tricky

There are few things in the world more intimate than our shopping carts. From diapers and pet food…

Executive Viewpoints June 13
Executive ViewPoints Janelle Estes products usertesting

How To Create Products People Love

March and April are among the busiest months at Disney World. Millions of visitors will flock to Orlando…

Executive Viewpoints June 13
Alix Partners Executive ViewPoints inflation Tilak Sagireddy

It’s Not Business as Usual: Achieving Retail Success in an Inflationary Environment

Many retailers today face two major problems: supplier cost increases and overall supply shortages that are driving inflation…

Executive Viewpoints June 10
Adidas Hologenix Lucas Tyson Under Armour

Major Brands Want a Slice of the Growing Outdoor Apparel Industry — Here’s How Smaller Companies Can Compete

As the pandemic wears on and people maintain an increased interest in outdoor activities, the demand for outdoor…

Executive Viewpoints June 10
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