Meta Debuts Customizable AI Agent to Help Brands Close the Sale
In its ongoing effort to leverage AI to drive ad performance across Facebook, Instagram and its messaging platforms,…
News October 2
Latest In: Marketing
NikeSkims Collaboration with Kim Kardashian Debuts This Week
The debut line includes seven collections across 58 silhouettes, offering over 10,000 ways to combine different pieces.
News September 24
How Google is Helping Marketers Adapt to the First AI-Powered Holiday Season
The introduction of AI into online search is precipitating a massive shift in the way users navigate the…
Features September 23
Sephora Launches Platform for Creator-Curated Digital Storefronts
Sephora has debuted My Sephora Storefront, an affiliate platform that gives U.S. influencers a new opportunity to build…
News September 19
Holiday Sales Predictions Vary, but One Thing is Clear — AI will be a Winner
Sales forecasts from Deloitte and Salesforce predict relatively rosy sales this holiday season, but not everyone is predicting…
Features September 18
Ulta Beauty Kicks Off ‘College Glow Up’ Tour to 6 Campuses
Ulta Beauty has embarked on its first multi-market experiential activation — a College Glow Up Tour presented in…
News September 16
What U.S. Retailers can Learn from China’s Social Commerce Success
In Q1 this year, Chinese retailer Pop Mart saw market capitalization surge to nearly $40 billion, outpacing established global…
Executive Viewpoints September 12
Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers
How the time flies — today TikTok Shop celebrates two years since its formal U.S. launch, and for…
Features September 12
DSW Steps into Retail Media Arena with Debut of ‘Front Row Connection’
DSW Designer Shoe Warehouse has stepped into the retail media arena with the debut of Front Row Connection,…
News September 11Top Stories
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