Forrester: Digital Growth, Consumer Convenience Will Drive The ‘Next Normal’
Over the past four months, retailers have been scrambling to adapt and respond to customer behaviors that have…
Features June 11
Latest In: Marketing
Exclusive CEO Q&A: How Hand & Stone Kept Growth Going Even During Shutdowns
Apparently, growth is a hard habit to break — even when a pandemic forces the shutdown of every…
Features June 8
Shapermint #MakeTheCall Mother’s Day Campaign Tops 12 Million Impressions
Historically, marketers have used Mother’s Day to tug at consumers’ heartstrings in order to get them to open…
Features June 5
How To Use Google My Business To Get More Customers
In this day and age, ranking high on Google is a bulletproof way of generating sales. No matter…
Executive Viewpoints June 5
Maximizing Your Affiliate Marketing Program Is More Critical Than Ever
Customer journeys have been disrupted by COVID-19 and acquisition costs continue to rise, making it increasingly difficult to…
Executive Viewpoints June 5
Bynder Acquires Video Content Management Platform We Adapt
Digital asset management (DAM) platform Bynder has acquired We Adapt, a SaaS creative management platform that enables brands…
News June 3
IAB CEO Randall Rothenberg: COVID-19 Has Accelerated ‘Storeless Discovery’
There have been plenty of “new realities” retail brands have had to adjust to over the past few…
Features June 1
Silence Is Not An Option: 3 Ways Brands Can Connect With Consumers Amid Social Distancing
As we continue social distancing, people are looking to social media to stay connected. Usage has increased for…
Executive Viewpoints May 26
What Marketers Need To Know About Brand Safety And Affiliate Marketing
Over the last 20 years, affiliate marketing has matured beyond what many marketers would have imagined when it…
Executive Viewpoints May 22Top Stories
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