4 Practical Tips for TikTok Success
The speed at which TikTok has become a focal point of conversation and community in the U.S. has…
Features February 15
Latest In: Marketing
3 Brand Marketing Lessons from Super Bowl LVI’s Ads
People watch the Super Bowl to be entertained and to take part in one of the few remaining…
Features February 14
Supercharge Your 2022 Retail Strategy with SocialÂ
Merchants using an ecommerce platform can easily implement social selling into their 2022 strategy. Over the last year,…
Executive Viewpoints February 14
Chewy to Host Live Pet Adoption Event on TikTok this Valentine’s Day
Online pet retailer Chewy is inviting pet lovers to go on a “date” with rescue animals from the…
News February 10
SKUx Helps Retailers Collect Intent and Interest Data While Delivering Purchase Incentives
Promotions solution provider SKUx has launched SKUx Offer (X)ccelerator, a tool designed to help brands and retailers transform…
News February 10
Why Kate Hudson’s DTC Wellness Brand Chose Bluestone Lane for In-Store Debut
We’ve all heard that consumers are now looking more closely at brands’ missions and values before they buy…
Features February 8
Supply Chain and Inflation Headlines Won’t Make Promotions Disappear
The new year is kicking off with plenty of challenges for consumers, retailers and CPG brands alike —…
Executive Viewpoints February 8
Eterneva Makes Diamonds from Ashes. How they Connect with Grieving Consumers is a Lesson in Digital Experience
Among DTC brands, Eterneva occupies a unique niche: the company creates made-to-order memorial diamonds from the ashes or…
Features February 7
How Retail Companies Can Cut Cookies and Boost Engagement
In recent months, marketers have seen article after article about the impending death of cookies, and it can…
Executive Viewpoints February 7Top Stories
