How to Evolve and Personalize in the Digital Marketplace EconomyÂ
Digital marketplaces help you provide the personalization customers have come to expect, and in today’s crowded ecommerce space,…
Executive Viewpoints August 7
Latest In: Marketing
Amazon Generates 11% Revenue Boost in Q2, Forecasts Strong Q3
Amazon’s financial results for Q2 2023, which ended June 30, reveal that its investments in product expansion, fulfillment…
News August 4
Kum & Go Launches New Personalized Mobile App and Rewards Program
Convenience retailer Kum & Go has debuted a new mobile app touting personalized features along with its new…
News August 4
It’s Barbie’s World, We’re Just Living in It
With our Editors Perspectives column, you’ll get insights and opinions from the Retail TouchPoints editorial team as they…
Editor's Perspective August 4
Victoria’s Secret Fashion Show to Return as Streaming Event on Amazon Prime
After a four-year hiatus, the Victoria’s Secret fashion show will make its return on Sept. 26, 2023, on…
News August 3
5 Ways Retailers can Begin to Market from the Outside-In
Retail marketing is undergoing its largest transformation since the dot.com boom. The ongoing decentralization of retail and retail…
Executive Viewpoints August 3
Why DTC Brands are Evolving from Disruptors into Omnichannel Players
It wasn’t so long ago that the debut of new digital-first brands was a near-daily occurrence. Successful “challenger”…
Features August 2
Lacoste Expands NFT Loyalty Experiences in New Virtual Store
Lacoste has opened a new virtual store in partnership with Emperia to showcase its summer collection and expand…
News August 1
How Google’s Approach to Attribution is Changing and Why It Matters for Ecommerce Companies
Ecommerce brands that have been resisting Google’s gentle nudges toward data-driven attribution can no longer drag their feet. …
Executive Viewpoints July 31Top Stories
