General Mills, Meijer Cook Up Shoppable Digital Tailgating Experience
General Mills has teamed up with Midwest grocery chain Meijer to create a virtual “homegate” experience for college…
News October 6
Latest In: Digital Commerce
Ecommerce Accelerator Pattern Secures $225M in Funding
Pattern has received $225 million as a minority investment from Knox Lane. The ecommerce marketplace accelerator, founded in…
News October 6
Livestreaming: Debunking 5 Common Myths
“Livestreaming” is one of the buzziest terms of the moment in retail, but the live shopping concept has…
Features October 6
Despite Subscription Declines, Rent the Runway Plans to Go Public
Rent the Runway has filed its IPO, joining the growing roster of circularity-focused digital brands that have gone…
News October 5
The RealReal Teams Up with Mytheresa to Promote Circularity as it Expands Reach Beyond Fashion
Luxury resale marketplace The RealReal has teamed up with luxury fashion site Mytheresa to educate consumers about the…
News October 4
TikTok Goes ‘All in’ on Social Commerce with Robust Suite of New Shopping Features
Shopping has been happening organically on TikTok for a while. Case in point — #TikTokMadeMeBuyIt, which has entered…
News September 29
Look for Etsy’s New House in the Virtual World
Etsy has unveiled a virtual Etsy House, an interactive augmented reality experience that allows shoppers to “walk through”…
News September 29
How the Subscription Economy Is Reimagining Every Industry
Over the past few years, the subscription economy has grown to new heights. While subscriptions have been an…
Executive Viewpoints September 29
Younger Consumers Are Driving the Rise of Global DTC Sales
It wasn’t just Netflix that benefited from discovery during the pandemic. Global direct-to-consumer brands (DTC) reaped exponential rewards,…
Executive Viewpoints September 28Top Stories
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