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Why Experience, Story and Video Are Key Sales Drivers in Chinese Cross-Border Commerce

Chinese cross-border commerce has been a hot topic, and it’s becoming potentially even hotter as major retailers prepare…

Features July 29
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Glossier Picks Sephora as its First Retail Partner

Glossier products will be available at Sephora stores in the U.S. and Canada, as well as online and…

News July 27
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David's Bridal has already reached 16 million consumers with its new shoppable video campaign on TikTok.

David’s Bridal Marries Content and Commerce on TikTok

David’s Bridal has already reached more than 16 million consumers through a new shoppable video campaign on TikTok,…

News July 26
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Goodlife clothing is taking high fashion by storm with a few pages out of the CPG playbook.

How T-Shirt Brand Goodlife is Using CPG Tactics to Conquer High-End Fashion

In 2014, fashion veteran Christopher Molnar decided to go after a white space he felt was being overlooked…

Features July 26
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Mayvenn Beauty Lounges are headed to 400 Walmart locations.

Walmart to Bring Tech-Enabled Beauty Lounges to 400 Locations

Walmart is bolstering its relationship with beauty tech company Mayvenn to bring Mayvenn-branded Beauty Lounges to 400 Walmart…

News July 25
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How Victoria’s Secret Chile Leveraged Click-and-Collect to Boost Incremental Sales 20%

Click-and-collect, a.k.a. BOPIS, boasts a number of very strong positives for both retailers and their customers. Retailers save…

Features July 25
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Why Retailers Should be Wary of Wardrobing Fraud

The ongoing pandemic and artificially stimulated economy, driven by stimulus checks, PPP loans, low interest rates and extended…

Executive Viewpoints July 25
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Footwear brand Merrell switched to 3D for its product design and saw huge results.

How 3D Helps Footwear Brand Merrell Move at the Speed of the Consumer 

With the metaverse ever-present in the media these days, most people’s first thought when hearing the term “3D”…

Features July 25
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About You, YOOX Net-a-porter and Zalando have banded together to tackle carbon emissions in their supply chain.

Zalando, YOOX Net-a-Porter, About You Band Together to Tackle Carbon Emissions in the Supply Chain

Online retailers About You, YOOX Net-a-Porter and Zalando have teamed up to reduce carbon emissions in their value…

News July 22
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