Latest In: the realreal

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The RealReal Cuts Asset Protection Expenses 60% with AI-Powered Video Solution

The RealReal, a leader in the high-volume consignment industry, requires advanced security and asset protection to safeguard the…

Features January 9
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DEI Deflates, Retail Media Rises, Mergers Flounder

For better or worse, 2024 is now in the books, but we can’t resist one more look back.…

Features January 2
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Really, Truly Fake: The RealReal ‘Opens’ Counterfeit Handbag Store on Canal Street

The RealReal makes a concerted effort to keep counterfeit luxury items off the market, removing approximately 5,000 fakes…

News June 13
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Accessible Luxury Doesn’t Need to Diminish Exclusivity

Luxury retailers build their reputations on exclusivity and historically have been resistant to participate in discounting and promotions…

Executive Viewpoints January 26
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The RealReal is incorporating Eon digital IDs to streamline its consignment process.

The RealReal Powers Up its Consignment Business with Digital ID Integration

Luxury resale marketplace The RealReal has partnered with digital ID platform Eon and joined its Eon Exchange, an ecosystem of…

News January 17
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7 Stories that Shaped 2023 — and What They Foretell for 2024

The editors of Retail TouchPoints are sharing our picks for the seven most consequential stories of 2023. As…

Features December 21
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3 Different Paths to Resale Profitability

Resale is one of the hottest sectors of retail right now, but despite rampant consumer demand and brand…

Features May 11
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Despite increasingly consumer demand, making money in resale is complicated.

Resale is Hot, but when it Comes to Making Money Many Brands are Out in the Cold

Although we’re taught that it’s not polite to talk about money, many people can’t resist crowing about what…

Features May 4
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The RealReal is enhancing its seller experience.

The RealReal Upgrades Seller Experience in Bid to Bring in More Big-Ticket Items

As part of its ongoing effort to build a more efficient organization and reach profitability by early 2024,…

News March 31
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