Latest In: social commerce

creator economy ecommerce ecommerce strategy Featured galeries lafayette influencer marketing MVMT Retail ThinkTank (2022) Retail ThinkTank: Featured In Shopper Marketing & CX (2022) Retail ThinkTank: Shopper Marketing & CX (2022) social commerce social media marketing
Two hands, one on a laptop the other tapping on a smartphone. Icons for social media apps coming out of the screen.

3 Ways to Benefit from the Inevitable Social Commerce Boom

Although social commerce sales in the U.S. are currently a mere one-tenth the size of China’s market, it…

Features July 6
ar try-on Bill Ready ceo appointment Digital Commerce executive appointments Google livestreaming online payments Pinterest social commerce
Bill Ready, who formerly led Google Commerce, has been named CEO of Pinterest.

Pinterest Names Google’s Bill Ready CEO, Underscoring Platform’s Commerce Ambitions

Pinterest Co-founder, CEO and President Ben Silbermann is stepping down after 12 years at the helm, and online…

News June 29
Google iOS shopify social commerce Twitter

Shopify Adds New Tools for Twitter, Google and iOS to Enhance Retailers’ Reach

Shopify has launched a number of new integrations aimed at helping retailers meet shoppers wherever they are —…

News June 22
automobile sales car sales contextual commerce Dealers United digital advertising digital marketing Featured Healey Brothers Auto Group marketing attribution Pinners Pinterest Retail ThinkTank (2022) Retail ThinkTank: Ecommerce Strategy (2022) Retail ThinkTank: Featured In Ecommerce Strategy (2022) social commerce
Pinterest teamed up with Healey Brothers Auto to sell cars on the social media platform

How One Auto Dealer Revved Up Car Sales in an Unexpected Place – Pinterest

Pinterest is the place to go if you need inspiration for décor, cooking, home improvement projects, summer fashion…the…

Features June 17
content creation customer experience Digital Commerce Featured inventory availability livestreaming marketing strategy real-time content Retail ThinkTank (2023) Retail ThinkTank: Supply Chain & Fulfillment (2022) Retail ThinkTank: Supply Chain & Fulfillment (2023) social commerce Supply chain
Happy African American woman putting on makeup during a live shopping tutorial.

Influencers: A Secret Weapon for Tackling Supply Chain Challenges

As brands and retailers grapple with supply chain constraints, they can look to their creator partners to bridge…

Features June 9
contextual commerce drop culture Google interactive video product drops Retail ThinkTank (2022) Retail ThinkTank: Shopper Marketing & CX (2022) shoppable content social commerce Twitter Vimeo YouTube
Twitter introduces new Product Drop feature to help be the first to get hot limited edition products

Twitter Solidifies its Role in ‘Drop Culture’ with New Reminder Feature

Twitter continues to beef up its shopping features, this time with functionality that supports the “drop culture” already…

News June 8
#RICE22 consistency customer experience fashion Featured frictionless gmv home decor influencers Jane marketing RICE2022 social commerce social media

RICE 2022: Social Commerce Success Hinges on Consistency and Friction-Free Shopping

Social commerce has quickly grown from a revolutionary idea to a mainstream concept, and the channel is expected…

Features May 12
augmented reality Featured inspiration Pinterest Smartly.io snapchat social commerce social media social media marketing sofa summit tiktok video

Pinterest, TikTok and Snapchat Leaders Reveal How Marketers Can Maximize Each Platform

Social media is an ever-evolving space, and as the major platforms develop each is differentiating itself in ways…

Features May 3
#RICE22 3d imaging augmented reality Coach community commerce diversity and inclusion retail experiential retail Featured Marketplaces metaverse NFTs retail media networks social commerce sustainability

5 Hot Retail Trends to Explore at the Retail Innovation Conference & Expo

Retail industry professionals know how vital it is for them to stay abreast of the latest consumer and…

Features April 21
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank