Why Recommendations Aren’t Enough for Ecommerce
Over the past decade, UX optimization has become a key area of focus for digital businesses. The most…
Executive Viewpoints August 12
Latest In: shopper journey
Capgemini Study: Enhance Personalization, Omnichannel Integration To Grow Voice Commerce
Voice assistants are speaking up and being heard: 78% of global consumers have used them to research and…
News November 11Renovation Brands Adds Financing Options To Shopper Journey
Home improvement retail group Renovation Brands has chosen Bread as its consumer financing provider. The partnership will enable…
News April 25
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The Store Manager Bottleneck: Why Execution Is Retail’s Hidden Margin Killer
In today’s retail environment, store managers are no longer “just” operators. They are culture carriers, translators of strategy, problem solvers, and the primary architects of the customer experience. Every corporate…
June 1
Foot Locker ‘Audio Tours’ Tell The Story Behind The Shoes
At museums and historical sites, you’ll often see visitors with earbuds listening to an audio commentary that gives…
News January 19
67% Of U.S. Consumers Visit Stores After Researching On Mobile
Although shoppers can now use mobile devices to connect with and purchase from retailers, two out of three…
News October 18
‘Major Purchase’ Journeys Shorten, But 82% Of Shoppers Still Wait For The Best Deal
Shoppers that purchase items priced at $500 or more are spending less time on the path to purchase…
News October 17
Consumers Rely On Online Reviews, But Don’t Completely Trust Them
While the majority of consumers believe online reviews help them along their shopping journey (88%), only a fraction…
News September 13
Thought Leaders Unveil Top Strategies Through #RSPS15 Web Series
As the holidays get closer, retailers know they must execute their plans flawlessly throughout all channels if they…
News October 6
The Average Shopper Journey Drops To 68 Days
The shopper journey is getting shorter. On average, consumers now spend approximately 68 days researching a major purchase…
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