Latest In: shoppable TV

connected TV CTV ctv advertising instacart retail media Roku shoppable TV TV commerce
Instacart and Roku are expanding their partnership to make TV shoppable.

Instacart, Roku Double Down on Shoppable TV Partnership

Instacart and Roku are expanding their 2023 partnership to include a range of new ad formats that make…

News October 9
image recognition MTV MTV VMAs paramount second screen shoppable TV Shopsense AI TV commerce
Paramount's MTV VMAs were fully shoppable thanks to its partnership with Shopsense.

Paramount Debuts New AI-Enabled Shoppable TV Experience at MTV VMAs

Paramount debuted a new technology last night at the MTV Video Music Awards (VMAs) that allowed viewers to…

News September 12
livestreaming NBCUniversal Paris Hilton shoppable livestreams shoppable TV TalkShopLive TV commerce
NBCUniversal is teaming up with TalkShopLive for shoppable livestreams.

NBCU Continues Push into Shoppable TV with New Paris Hilton Simulcast

NBCUniversal has announced a new partnership with video commerce platform TalkShopLive to create shoppable livestreams. The partnership debuted…

News August 22
Emily in Paris Google google lens mobile gaming Netflix shoppable TV TV commerce Visual Search
Some of the fashions from season 4 of Emily in Paris on Netflix will be shoppable via a partnership with Google.

Netflix, Google Team Up to Make Fashions from ‘Emily in Paris’ Shoppable

Netflix has teamed up with Google to make the fourth season of the hit series Emily in Paris…

News August 16
connected TV CTV Featured retail media networks Retail ThinkTank (2024) Retail ThinkTank: Featured in Shopper Marketing & CX (2024) Retail ThinkTank: Shopper Marketing & CX (2024) RMN RMN advertising Roku shoppable TV Walgreens
Walgreens has worked with Roku on shoppable TV campaigns to gather best practices for its retail media network's ad partners.

Roku, Walgreens and the Future of CTV: Shoppable Ad Experiences

Walgreens Advertising Group (WAG) is making good use of one of its most valuable assets: a treasure trove…

Features July 17
Amazon Amazon Live Danone FAST channel GroupM livestreaming content method shoppable TV unilever Virgin Voyages
Amazon Live host Brand Milloy showcases a slate of beauty brands, including products from Method.

Amazon Teams with GroupM to Help Brands Leverage New Shoppable TV Channel

Amazon has teamed up with media investment company GroupM to co-develop original, shoppable content for the new Amazon…

News June 18
shoppable TV Shopsense AI tastemade TV commerce
Kitchen Glow Up will be the first shoppable TV show from Tastemade in partnership with Shopsense AI.

Tastemade Turns ‘Viewers into Doers’ with New Shoppable TV Activation

Lifestyle media company Tastemade has partnered with Shopsense AI to cook up shoppable TV experiences for its U.S.…

News May 31
Amazon Amazon Ads Amazon Prime Video connected TV shoppable TV TV remote
Amazon Prime Video viewers will soon have more ways to shop from their TV.

Amazon Touts ‘Full-Funnel’ Ad Capabilities with New Shoppable TV Formats

Still just in its first year of offering television advertising, Amazon already is looking to push the boundaries…

News May 8
linear television live tv shoppable TV Shopsense AI streaming television TelevisaUnivision TV commerce
Screenshot of the online shop for TelevisaUnivision's Latin American Music Awards.

TelevisaUnivision to Debut Shoppable TV Experience at Latin American Music Awards

Spanish-language media and content company TelevisaUnivision has partnered with Shopsense AI to make some of its programming, on…

News April 25
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank