How Amazon, Poshmark and Rolling Stone Use Livestreaming to Break out from the Ecommerce Grid
Today’s consumers, especially Gen Z (73%) and millennials (62%), prefer to buy from a brand that offers interactive…
Features May 14
Latest In: SHEIN
Will Elvis Officiate? Shein Hopes to Woo U.S. Shoppers with Wedding-Themed Vegas Pop-Up
Discount shopping app Shein is headed to Las Vegas this Memorial Day weekend, where it will host a…
News May 8
Shein Shoppers can Now Make Returns at Forever 21
Popular shopping app Shein has expanded its partnership with Forever 21 to allow its customers to return orders…
News May 1
The Growing U.S.-China Ecommerce Rivalry will Make 2024 the Year of Commerce Media
Ecommerce continues to climb to new heights in the U.S., where recently released figures for Q4 2023 show…
Executive Viewpoints April 23
Shein Accused of ‘Industrial-Scale’ Copyright Infringement in New Class Action Lawsuit
The legal hits keep on coming for Shein even as the discount shopping app continues to draw shoppers…
News April 15
Shein Continues Canadian Charm Offensive with ‘Moving Billboard’ Campaign in Toronto
A new floral-themed streetcar has hit the streets of Toronto touting the offerings of online fashion retailer Shein…
News April 9
Exploiting Loopholes: The Dark Side of Fast Fashion Giants Shein and Temu
“Fast fashion is not free. Someone, somewhere is paying the price.” – Lucy Siegle The fast fashion industry…
Executive Viewpoints April 4
Shein’s Latest Pop-Up in Vancouver will Focus on Circularity Efforts
Shein will host a pop-up store Vancouver, B.C. from April 11-14 that will do more than showcase the…
News April 1
Shein Plans Second Shoppable Livestream
Following its first livestream event last fall, discount shopping platform Shein is planning a second shoppable livestream event…
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