Latest In: rodney mason

Reaching Gen Z and Millennials: What Brands Need to Know About Creator Guided Shopping

Creator-guided shopping is booming, with no signs of slowing down. With U.S. retail social commerce projected to reach…

Executive Viewpoints April 24

Rethink Coupons: Digital Is More Dynamic

Retailers and manufacturers of consumer packaged goods issued more coupons than ever in 2013 (up 3.3% over 2012),…

Executive Viewpoints August 18