Latest In: Retail TouchPoints

Focus On Relationships And “Word Of Mouse,” Not Transactions

I was recently in India presenting and meeting customers at IDC’s Smarter Commerce event. While there, I had…

SundaySky’s SmartVideos Enable Product Video Content Targeting Online Shoppers

Today’s digitally-savvy consumers are empowered to product search via a plethora of devices, applications and word-of-mouth technologies. With…

IBM Retail User Group Conference Focuses On EMV; All Retailers Invited

How can retailers achieve high performance in an environment where many are battling just to keep from falling…

Using The iPad For Retail Training

Lower cost investments, advances in technology and an increasing number of new products are bringing more retail support…

Payvment Social IQ Helps Retailers Harvest Sales and Engagement From Facebook

Social commerce has jumped from buzz worthy to a must-have strategy for many retailers. Additionally, social networks, particularly…

Macy’s Among Early Adopters Of GS1’s EPC Readiness Program

Apparel retailers including Macy’s and VF Jeanswear, as well as manufacturers and distributors, are using a new Readiness…

Heuristic Number 1: Social Proof–Follow the Crowd [FastCompany]

               This social commerce cartoon was featured in a recent FastCompany article and was…

Video Content Boosts Sales

Videos are making inroads in commerce. More than 180 million U.S. viewers watched 40 billion online videos in…

Why Is Customer Loyalty Important? [Infographic]