Sephora, Nike Leverage AR Effects Via Facebook Messenger
Four brands are presently taking a new approach to augmented reality (AR) experiences, integrating them with the Facebook…
News July 2
Latest In: retail innovation
Walmart Enhances Home Shopping With Virtual Reality Tools
Walmart has started testing a virtual shopping technology that lets customers browse a curated apartment featuring 70 branded…
News July 2
Convenience Delivery Service Pilots VR Experience With Hershey
An on-demand convenience delivery service and a candy icon teamed up to test a virtual reality experience to…
News June 29
Marks & Spencer-Microsoft Partnership Will Leverage AI In Retail Operations
Marks & Spencer (M&S) is turning to AI to sharpen its appeal to customers through a partnership with Microsoft. The…
News June 25
Las Vegas Shopping Complex Debuts Chatbot With Personality
Visitors to the Miracle Mile Shops at Planet Hollywood Resort & Casino in Las Vegas now can interact…
News June 21
Macy’s Acquires Minority Stake In B8ta, Will Deploy Platform In Pop-Up Concept
A month after acquiring experiential retail concept shop Story, Macy’s is investing in another innovative retail industry player.…
News June 13
#RIC18: Marketing/Customer Engagement, Retail Innovation And Customer Experience Sessions Coverage
The 2018 Retail Innovation Conference featured more than 20 breakout sessions, organized into six tracks: Digital Strategies Omnichannel…
News June 1Tencent, Wanda Group Form “Smart Retail” Joint Venture
Wanda Group, a Chinese real estate firm, will form a joint venture with Tencent and group-buying web site…
News May 30
Three Common Retail Innovation Mistakes Brands Make And How To Avoid Them
Magic mirrors, virtual rails, digital fitting rooms, even brainwave readers — these are just a few examples of…
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