REI #OptOutside Campaign Results Show Power Of Sincerity Plus Engagement
While REI’s decision to close its stores on Black Friday as part of its #OptOutside social campaign prompted…
News March 17
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Internal Solution Development: Retail Comes Full Circle
By Debbie Hauss, Editor-in-Chief Cloud and SaaS have been terms in our everyday conversation with retailers during the…
Executive Viewpoints March 1Shop Direct Uses Social Proof To Increase Conversions 2.7%
Data-driven ad and marketing platform Jivox has partnered with Taggstar to provide its e-Commerce customers with more personalized…
News February 8Home Depot, Zappos, REI Cited For Customer Service Excellence In Select Group of 8 Out Of 100
Just eight retailers out of 100 retail companies recently benchmarked by the e-tailing group have been recognized for providing…
News January 29
Target, REI, H&M Take On The Holidays In Unique Fashion
Will the recent terror attacks in Paris have a dampening effect on holiday sales? What other factors will…
Features November 22Is REI Making The Right Call To Close Stores On Black Friday?
The 2015 holiday shopping season is nearly upon us. Last year around this time, we asked how remaining…
Executive Viewpoints November 4Retail Recap Of The Week
The end of October brings us further into the fall season, which means Halloween is right around the…
Executive Viewpoints October 29REI To Close Its Stores On Black Friday As Part Of #OptOutside Campaign
Outdoor apparel and recreational gear retailer REI has decided to buck industry trends by shutting its doors for…
News October 27Why Security (Now More Than Ever) Is Every Retailer’s Concern
By Matthew Goche, Sungard Availability Services Home Depot. Jimmy Johns and Wendy’s. REI. And the list grows practically daily…
Executive Viewpoints October 6Top Stories
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