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Ketner Group Expands Geographic Presence With New York City Office

Ketner Group Communications has opened a new office in New York City. The location will be led by…

News February 6
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Jet.com Appoints Meredith Klein As PR Director

Jet.com has appointed Meredith Klein Director of Media and Public Relations, effective May 22, 2017. Klein will be…

News May 16
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Was Urban Outfitters’ Apology For Kent State Sweatshirt Enough?

Urban Outfitters is in the headlines again for a fashion faux pas. The retailer targeting young consumers has…

Executive Viewpoints September 24
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The Viral Loop: What To Do When Facebook Dies

By Nate Fleming, Strategic Guru, redpepper  Advertisers need to start thinking about what a social strategy would look…

Executive Viewpoints March 21
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Duane Reade Expands Social Reach With Boo-Ti-Ful Legs Campaign

Drugstore chain Duane Reade has developed a series of successful campaigns using its “Parallel Persuasion” equation, which is…

News January 3
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Donna Karan Exec Shares Social Media Best Practices

The luxury industry is on an upswing: 25% of affluent consumers purchased at least one high-end product a…

News May 8
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New Report Spotlights How Retailers Handle Social Brand Bashing

While the social sphere is highly regarded as prime real estate to strengthen customer interactions and engagement, a…

News May 20
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