Latest In: omnichannel

Blis direct to consumer dtc Jamie Crespi omnichannel personalization

Direct-To-Consumer Brands: How To Successfully Break Into Brick-And-Mortar

By Jamie Crespi, Blis Direct-to-consumer brands have been wildly successful the last few years — look at makeup…

Executive Viewpoints July 8
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Study: 33% Of In-Store Purchases Start Online — And 25% Of Online Purchases Start In-Store

It shouldn’t surprise anyone that online activity influences consumers’ brick-and-mortar purchases, but the traffic isn’t all one-way. While…

News June 26
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Mattress Warehouse Stores Will Stock Nectar Sleep Products

Nectar Sleep will jumpstart its move into the brick-and-mortar space through a partnership with Mattress Warehouse. Shoppers will…

News January 23
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Study: 66% Of Retailers Say Inaccurate Inventory Data Creates BOPIS Inconsistency

Retailers are well aware that an omnichannel approach to both the customer experience and their internal systems is…

News January 16
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Top Omnichannel Survey Takeaways: RTP Editors Weigh In

The term “omnichannel” gets thrown around a lot — some might say too much — by retailers and…

Executive Viewpoints January 9
#holiday2018 brickandmortar experience mobile omnichannel

Balance Convenience And Experience To Create The Ultimate Holiday Destination

Despite the growing dominance of mobile, shoppers still enjoy shopping in-store. What’s changed, however, is their expectations around…

News December 7
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0aaaCarl Tsukuhara Optimizely

Getting Physical: Three Tips For Bridging Online And Offline Experiences In The New Year

Recently Wayfair and Casper joined the likes of fellow e-Commerce brands Amazon, Everlane, Glossier and many others that…

Executive Viewpoints November 28
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Smartphones Generate 49% Of Thanksgiving Weekend Traffic

Thanksgiving, Black Friday, Small-Business Saturday and Cyber Monday were powerhouse days for retail this year, racking up online…

News November 27
flexe karl siebrecht logistics omnichannel Supply chain
0aaaKarl Siebrecht FLEXE

Looking For A Competitive Advantage? Don’t Overlook Your Supply Chain

By 2021, 71% of logistics leaders believe their supply chain will be a key driver of quality customer…

Executive Viewpoints October 24
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