Latest In: millenials

Millennial Marketing Is Meaningless: Leveraging Intent Signals To Cut Through Arbitrary Age Groups

Millennials are a flighty, apathetic bunch of broke, disloyal shoppers. That’s why the group is an enigma for…

Executive Viewpoints January 14

Study: Millennials More Likely To Shop Amazon Prime Day Than Gen Z

With Amazon Prime Day on the horizon, a new study that surveyed more than 1,000 consumers revealed that…

News July 10