Are Mass Promotions Doing More Harm Than Good?
Promotion fatigue exists — for both the consumers receiving offers and the retailers sending them. But they’re also…
Executive Viewpoints November 5
Latest In: loyalty programs
Best Buy Gamers Launched in Partnership with IGN
Key Takeaways Best Buy launched Best Buy Gamers in beta on Oct. 20, a free experience on BestBuy.com…
News October 20
True Religion Sweetens Loyalty Program with ‘Can’t Buy’ Experiences
True Religion has rebranded and retooled its loyalty program ahead of the holiday shopping season. Formerly known as…
News November 26
Sponsored
Why Better CX Starts Before the Store
As shoppers make fewer trips to stores but arrive more ready to buy, inventory accuracy is becoming essential to customer satisfaction. By connecting inventory data from source to store, retailers…
November 9
Inside Lowe’s Playbook for Pushing Category Conventions
Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her…
Features October 22
Visa Debuts Web3-Based Loyalty Solution to Help Brands Engage with Consumers in New Ways
Visa has launched a new Web3 Loyalty Engagement Solution designed to “usher in the future of customer engagement…
News January 5
Starbucks Unveils Evolved ‘Reinvention’ Plan
Starbucks has added new flavor to its long-term growth strategy in what it is calling the “Triple Shot…
News November 3
GNC Expands Virtual Healthcare Services for Customers
GNC is expanding its virtual healthcare service, GNC Health, to offer low cost and convenient care to customers.…
News October 25
How Are Retailers Driving Shopper Retention and Loyalty?
Nearly two-thirds of consumers (65%) say they “love” fewer than three brands, according to a U.S.-based survey conducted…
Features August 30
3 Ways Brands are Reimagining Loyalty Programs
Sure, points and coupons are great, but today’s consumers are expecting far more from branded loyalty programs. While…
Features August 8Top Stories
Latest Podcasts
Latest Resources
